and expertise with effective media measurement such as MMMs, Lift solutions and cross media reach planning and reporting tools..., complex projects Strong knowledge of the advertising landscape, across all kinds of media channels and methods of buying...

planning, buying oversight, optimization, and measurement — ensuring the best return-on-investment while achieving the.../performance. · Deep understanding of digital ad ecosystems, programmatic buying, DSPs, measurement tools and privacy-first...

solutions for businesses and adapt recommendations quickly to suit varying client needs - Lead account planning process... revenue and increase customer satisfaction - Identify opportunities to improve ad products and the customer experience...

with agency tools and systems used for planning, buying, and measurement. Familiarity with at least one public cloud (AWS... of technology for privacy-enhanced advertising use cases, including media planning, activation, and campaign measurement. This role...

metrics. 3: Routine Analysis and Optimization: Establish routines for analyzing and optimizing ad creatives based on data...-driven insights. Evaluate and optimize performance creative and media buying strategies to maximize ROI. CRM & Reviews...